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Sponsor Value Proposition

My goal is to obtain 9 entities/persons (meeting certain personal criteria as set forth below) interested in sponsoring Reflections based on $1,000 per month with an initial commitment of 6 months. There may also be one or two entities/persons partially or wholly engaged on an “in kind” basis such as my technology/social media consultant. The personal criteria I want my sponsors to meet are the following: An entity know and respect. An entity that is respected and valued by Allegro listeners and prospective listeners who will be receptive and appreciative of the sponsor’s messages. An entity whose vision and goals share my personal and professional values, and the value proposition of Reflections with the deep respect for my listeners in the discussion of serious issues with their wellbeing in mind. Reflections aspires to be different from most other radio programs with the goal of having the listener reflect on issues of importance and hopefully feeling better at the end of the program. The topic of happiness/wellbeing has been neglected for many years, but it is today a topic of great interest with courses on the topic at top US universities being oversubscribed, despite devoting the largest available lecture venues. The opposite of happiness/wellbeing is anxiety, depression, and suicidal ideation; the tools to achieve happiness/wellbeing are in large part also the tools that reduce violence in all its forms perpetuated on others, or permitted by many from others, as well as self-inflicted. I expect sponsors to be a strong collaborator with me in promoting positive messages and providing tools to address and reduce what is negative in Puerto Rico (and elsewhere). In other words, sponsorship of Reflections will not only be commercially valuable in creating new customers, but also in raising the sponsor’s image as an entity that cares for the wellbeing of Puerto Rico and our people.